Some sad news this morning for players of the LEGO Minifigures Online video game. It looks like the game is another flop and will follow LEGO Universe on the scrapheap this October. The game designers Funcom have stated in their annual report that the game has not performed as predicted mainly due to lack of paying players. When it was in BETA it was a free to play MMO game – this was back in 2013. Then last year it was repackaged/relaunched as a full game buy-to-play business model where you had to purchase the full game first.
The game was linked to the Collectable Minifigure series as the minifigures included codes in their packets so you could unlock the character in game. It’s a shame as it is yet another failed attempt by LEGO to crack the MMO world. Now that just leaves LEGO Worlds.
Here is a quote from the report:
Funcom communicated in the Q3 2014 report that the initial numbers coming in from the first weeks of live data indicated that it would take longer than planned to achieve the internal targets for player and revenue in 2014 and 2015. The Company has, during 2015, been unable to improve these numbers. As a result of this the revenues generated by LEGO® Minifigures Online did not meet the internal forecasts. The Company has therefore fully written off the underlying assets of the game. As of the time of this annual report, the Company does not find it likely that any of the game metrics will improve, and has adjusted its investment in the game accordingly. The license agreement with LEGO for the LEGO® Minifigures Online game ends October 2016
News via The Brick Fan