LEGO VIP Weekend retro tin gift-with-purchase review

The LEGO Group is currently giving away a free retro tin sign with purchases above £250 / $250 / €250, so please own up whichever one of you asked for the top of a biscuit tin.

The LEGO Group prides itself on listening to its customers and making sure that they are heard. That translates into some truly exceptional customer service, some very responsive actions of public relations and some genuine opportunities to influence future releases and promotional items.

A while back there was even a survey on the VIP Rewards Centre specifically about rewards offered through the scheme and preferences over future promotional items, most likely including gift-with-purchases.

We promise, we’re not mad, but which one of you filled that survey in and suggested that the top half of a biscuit tin would be a desirable gift? Because you got your wish, and you and anyone else who has spent a very high £250 / $250 / €250 across LEGO VIP Weekend, or continues to do so this week, will have received in LEGO Stores (or be receiving through the post from exactly one biscuit tin lid.

LEGO VIP Weekend retro tin gift with purchase review 4

Billed as a ‘retro tin’ and modelled on an aged-down, old lead-style sign from back in the day, this gift-with-purchase gives the impression of a unique, authentic piece of LEGO Group history. It looks like it has been unscrewed from the wall of an old red brick house in Billund itself, having witnessed years of amazing creativity and LEGO history.

Yet, it’s not actually that. It’s mass-produced in probably tens of thousands and it is made of an incredibly light tin – exactly the same material that is used for those £3 biscuit tins you get in the supermarket. Except, this is just a flat piece of tin, rather than a whole box you can maybe put LEGO in, and there are certainly no biscuits included.

As far as gifts-with-purchase go, unique ideas can be fantastic, certainly if they strike a chord with the die-hard fans who save up for big shopping events like VIP Weekend and spend a large amount of hard-earned money. The retro tin is most definitely unique as a concept, but in application it is so poorly construed that it’s frankly quite insulting to be offered up as an ‘incentive’ to spend £250 / $250 / €250.

Keep track of the far better Black Friday and Cyber Monday promotions set to go live this week and support the work that Brick Fanatics does by purchasing your LEGO through one of our affiliate links – thank you.

Rob Paton

As one half of Tiro Media Ltd, I mix a passion for print and digital media production with a deep love of LEGO and can often be found on these pages eulogising about LEGO Batman, digging deeper into the LEGO Group’s inner workings, or just complaining about the price of the latest LEGO Star Wars set. Make a great impression when you meet me in person by praising EXO-FORCE as the greatest LEGO theme of all time. Follow me on Twitter @RobPaton or drop me an email at [email protected]

3 thoughts on “LEGO VIP Weekend retro tin gift-with-purchase review

  • 04/12/2021 at 01:51

    Absolutely ridiculous to even imagine that anyone would look forward to receiving this after spending a minimum of £250! I was expecting a tin (storage) not a flipping lid!

  • 27/11/2021 at 01:25

    Ya’ll need to adjust your expectations. This is EXACTLY what Lego said it was. What were you expecting when they say “retro tin” sign?? Now all of a sudden you want a biscuit tin box out of it? ¯\_(?)_/¯

  • 26/11/2021 at 01:22

    Hahahaha, this is the best review ever, very humorous. I just got mine in the post and I was like WTF is that? Where’s the actual box? They’ve forgotten the box. It’s…. A lid?
    I waited till Black Friday sales to order my Lego Falcon …. For a tin lid? You have got to be kidding me.


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