LEGO is actively seeking AFOLs for its latest product designer role
The LEGO Group is hiring a new product designer to work in Billund – and it’s actively welcoming applications from
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AFOLS
AFOL Nights schedule revealed for LEGOLAND Discovery Centres
The LEGOLAND Discovery Centres in Birmingham and Manchester have revealed their upcoming AFOL Nights schedule for 2022. With 2022 now
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LEGO wants to know more about your passions and interests
Calling all adult builders, the LEGO Group is looking for your input in a new survey, specifically asking for more
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The LEGO VIP program hints at the size of the company’s adult market
The LEGO Group has revealed that more than two-thirds of its VIP members are adults buying sets for themselves, reinforcing
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Baseball player uses LEGO bricks to focus
White Sox pitcher Liam Hendriks reveals he is a not-so-secret LEGO Star Wars fan. In an interview MLB.com on Thursday,
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BBC Breakfast is looking for LEGO fans to show off their collection
If you fancy sharing your LEGO collection with the nation, BBC Breakfast wants to hear from you. The morning show’s
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LEGO isn’t just for kids: more sales than ever go to adults
The LEGO Group’s Head of AFOL Engagement has reflected on just how much of an impact the adult market is
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Dotting the LEGO HOUSE OF DOTS
Adult LEGO fans clipped millions of LEGO tiles to complete the HOUSE OF DOTS ready for the big product launch.
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Adults (and AFOLs) fuelling UK toy market
A study released today has found that adults are playing an increasing role in the UK toy market’s continued growth,
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Brick 2015 – The London Review
Brick 2015, London, UK on Sunday 13th December – a mammoth LEGO event that many (myself included) have been looking
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