LEGO searching for interview participants to improve VIP program

A new survey is available now on the LEGO VIP Rewards Centre looking for interview participants to help improve the Rewards Centre experience. 

LEGO VIP surveys are nothing new for the Rewards Centre, usually offering free points upon completion. However, there’s a new survey under the activities tab that’s a little different than usual.  

This time, the latest survey is asking for your availability and willingness to participate in a face-to-face survey at the LEGO Group’s London office to share feedback on the Rewards Centre experience. The interviews will be held from Monday-Friday in September and October 2022 between 9:00am – 5:00pm UK time so make sure you can be available. 

After completing the survey, selected participants will be contacted by email and everyone who completes the survey will be remembered for future opportunities. 


The LEGO VIP experience has changed a lot in recent months with in-store and online points redemption made much simpler and unrestricted. This interview will only focus on the online experience though, so keep that in mind when preparing any feedback. 

Click here for a full guide to the LEGO VIP program for users new and old. 

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