LEGO double VIP points promo rumoured for April

The LEGO Group may be gearing up to offer double VIP points through its online and physical stores from early next week.

Zusammengebaut reports that you’ll be able to earn twice the usual number of loyalty points through purchases at LEGO.com and in LEGO Stores from April 12 to 20. The LEGO Group’s rewards scheme is usually equivalent to 5% of your spend back in points, so this would take that rate to 10%.

If you’re not already signed up to the LEGO VIP program, it’s well worth doing so. Not only will you earn those valuable points to spend on either future purchases or exclusive rewards, you’ll also gain early access to direct-to-consumer sets like 21326 Winnie the Pooh and 10295 Porsche 911. Best of all: it’s absolutely free.

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That sounds a bit like a hard sell, but trust us when we say we’re only trying to spread the good word of our (wallet’s) lord and saviour. You’ll thank us in a couple of months when you’ve already banked thousands of VIP points (at least if your willpower is as poor as ours).

This would also especially good timing for those of us in England, as LEGO Stores are set to reopen on Monday amid the lifting of restrictions on non-essential retail. Scotland’s stores will reportedly follow suit on April 26, which is just a little too late for this promo, but just in time for all the new sets launching that Monday.

Remember, this promo hasn’t been confirmed by the LEGO Group yet, but we’ll keep you posted on any official announcements. 

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Chris Wharfe

I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then. You can follow me on Twitter at @brfa_chris.

Chris Wharfe

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