LEGO Hidden Side named as top toy for Christmas on This Morning

This Morning has named LEGO Hidden Side as one of the top 12 toys for Christmas.

The ITV daytime television magazine program This Morning has curated a top 12 toys for Christmas list, with LEGO Hidden Side – or ‘Hidden LEGO’ as Alice Beer refers to it – featuring on the shortlist. She presents 70425 Newbury Haunted High School to hosts Philip Schofield and Holly Willougby, recommending the set and wider theme.

After that the LEGO chat takes a worrying turn as Beer and Willoughby discuss the best methods of stopping children from deconstructing their sets, which is rather at odds with the message that the LEGO Group is currently emphasising to consumers around the world.

Here are the other 11 toys that made the list:

Pictionary Air
Linkimals Smooth Moves Sloth
Juno: My Baby Elephant
Owleez Flying Baby Owl
Boppi The Booty Shakin’ Llama
Coding Critters
Scruff a Luvs
Treasure X Kings Gold Treasure Tomb
Osmo Creative Kit
Star Wars D-O Interactive Droid
Toniebox Start Box

LEGOLAND Windsor Resort recently announced Christmas opening dates and activities today.

30434 Reindeer is currently free at with a £35 spend on absolutely anything.

To continue to support the work of Brick Fanatics, please buy your LEGO sets from and Amazon using our affiliate links.


Graham was the Editor up until November 2020. He has plenty of experience working on LEGO related projects. He has contributed to various websites and publications on topics including niche hobbies, the toy industry and education. Follw Graham on Twitter @grahamh100.

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