Is there something missing in your daily life that would make the gruelling motions of day-to-day existence just that little bit more bearable? If so, don’t just dream it – build it, even if only in LEGO bricks.
That’s the thinking behind this week’s LEGO Ideas activity, which challenges builders to come up with a brick-built invention, presumably so the LEGO Group can then take your idea and make millions off it. Hey, we can think of worse ways to brainstorm new product ideas…
You’ve got until March 9 at 9am UK time to get your entry in. You can check out all the details (and the entries so far, once they start rolling in) over on the activity page. As always, there’s no prize for taking part in this activity (beyond your own sense of self-satisfaction).
That honour is instead reserved solely for LEGO Ideas contests, of which three are currently underway: one on brickfilms, one on video games, and one on LEGO Space, with the latter aiming to find a brand new gift-with-purchase.