LEGO Creator 77940 and 77941 Mighty Dinosaurs revealed

Two new versions of

LEGO
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Creator are now available to order exclusively in the UK, including dark blue and brown recolours of the classic 3-in-1 set.

Both

and are part of a wider pilot by the
LEGO
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Group to test variants of existing products, across size, colour and even point of sale (that is, where consumers choose to spend their money).

This is a very limited trial, focused exclusively in the UK, where each of the

will be available solely through official channels and a single third-party retailer. You’ll have from September 1 to November 30 to pick them up, or until stock sells through.

Both sets will be sold at

and in LEGO Stores in the UK and Ireland, but (the brown variant) will otherwise only be available at Smyths Toys, while (the dark blue variant) will only be sold at Tesco.

Just as

is a direct recolour of , both new versions of are identical to that original set in every other way. The only difference lies in the colour – and that’s exactly what the LEGO Group is attempting to test.

Click here to learn more about the new pilot program, including why the LEGO Group has chosen to restrict it to the UK.

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Chris Wharfe

I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then. You can follow me on Twitter at @brfa_chris.

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