In what is likely to be just the tip of the iceberg, Sambro have announced a range of bags based on the LEGO Batman Movie. The range of school bags will feature imagery based on the characters and vehicles in the movie.
The company shared the following comments with Licensing.biz:
‘The LEGO Batman range is superb quality and customers should expect these unique innovations added to all of our ranges going forward,’ says Sambro’s Nikki Samuels.
“We have been really looking forward to launching this collection as we think not only fans of the film and characters will love them but retailers will love the impact they will create in store,” said Nikki Samuels, licensing director at Sambro.
“The LEGO Batman range is superb quality and customers should expect these unique innovations added to all of our ranges going forward.”
Although the LEGO Movie caught the industry by surprise, big things are expected for the brick Bat so expect plenty more partnerships to be announced between now and February 10, 2017 when the movie hits cinemas.