Arts Council England has awarded £144,985 of the UK’s Culture Recovery Fund to Warren Elsmore Ltd, which will be used to ensure the company’s LEGO exhibitions align with government guidelines.
Venues, artists and businesses have been struggling as a result of coronavirus and the restrictions being used to reduce its spread. With limits on indoor gatherings in the UK, many individuals and businesses are at risk of facing significant hardship.
To help mitigate the impact, the government has tasked Arts Council England with distributing £1.57 billion through the Culture Recovery Fund to support cultural and creative organisations. Warren Elsmore Ltd, originated by LEGO builder Warren Elsmore, has been awarded £144,985. The company tours exhibitions around UK galleries and museums.
In a press release confirming the funding, Warren’s business highlighted why LEGO exhibtions offer something special:
We believe that using the medium of toy blocks provides a unique connection between the theme and the audience. Audience members instantly understand that they can take part in this artistic form themselves without any traditional barriers to entry. This common denominator allows visitors to challenge their own views and react to our work using materials they already have at home. Wherever possible, a key part of our exhibition experience is an area where adults and children alike can immediately start to build their own reflections on their visit.
“This funding will make an enormous difference to both our business and our customers’,” says Warren. “Providing an environment in which people feel safe and secure is essential to ensuring that visitors return to the arts sector. We are delighted to be able to provide this to all of our customers as standard.”
“Warren Elsmore Limited runs high-quality touring exhibitions throughout the UK and has strong partnerships with the museums sector,” Arts Council England told the Daily Mail. “’It’s worth noting that the company opened its first Covid secure exhibition in August 2020 at Leicester Museum and Art Gallery where the exhibition is currently running and has been the centrepiece of the museum’s reopening.”