LEGO explains why you won’t see any current Formula 1 drivers in 2025
Every Formula 1 team is represented across LEGO City, Speed Champions, and Collectibles in 2025 – but one element of those teams is missing.
With the popularity of Netflix’s Drive to Survive and increasing media attention on the drivers, Formula 1 drivers have increasingly become the stars of the sport in the last few years. While they were also well-known to fans, the cult of personality around them has only continued to rise.
It might be surprising, then, for fans to notice that no 2024 drivers are featured in the LEGO Formula 1 sets due for release in 2025. Despite a heavy focus on detail around the Formula 1 teams’ liveries and the differences between the cars, all of the minifigures are generic, from the pit crew to the drivers.
When Brick Fanatics was invented out to Las Vegas for the reveal of these sets, we got the chance to speak with Julia Goldin, Chief Product & Marketing Officer, who gave us the reason for why the drivers are not included.
“We currently have not engaged drivers in this agreement,” explained Julia. “We are working with all of the teams and, as you know, drivers change. Given that we do our sets a couple of years out, we might not always get it right.
“Currently there are no specific drivers assigned to the teams but, of course, there are minifigures and you’re welcome to play it out in any way that you want.”
Of course, while there aren’t any 2024 drivers, that doesn’t mean there are no named drivers whatsoever. 2024’s 10330 McLaren MP4/4 & Ayrton Senna features, as the name would suggest, a minifigure of Senna himself, and 2025 will see the release of 10353 Williams Racing FW14B & Nigel Mansell, with a minifigure of the British driver.
What’s more, plenty of the details that make the Formula 1 teams distinct from one another are present in the cars, even if the drivers aren’t. That’s in part thanks to the input from the engineers and the teams themselves, according to Julia.
“We’re very lucky because a lot of the team engineers are also massive LEGO fans,” she added. “One of them was just showing me his own MOCs of Ferrari cars. From that perspective, they’re all open to the brand and they give a lot of really great input and ideas.
“Of course, working with 10 teams is challenging as an undertaking. Each team will have their own ways of inspecting the cars and the liveries. The more detail you get, the more complicated the set, the more intense the collaboration will become.”
Watch our interview with Julia in full via the embedded video below, along with a detailed presentation of the sets from designer Dan Meehan.
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