A pair of shoes in the Adidas A-ZX Series were revealed a few weeks ago, with official images recently turning up. Better later than never, a press release has arrived, ‘announcing’ the shoes. Here’s what the companies have to say:
For the next instalment of this year’s A-ZX series, adidas Originals has teamed up with the LEGO Group for a playful take on the ZX8000 silhouette. Demonstrating that you’re never too old to play, this unique release sees the Danish toy company bring its instantly recognizable aesthetics to an adidas archival icon.
So what does it look like? Designed as an ode to the classic LEGO® brick, this unique ZX8000 sneaker is comprised of a multicolour mesh and synthetic suede upper with a rubber outsole. Meanwhile, taking its bold aesthetics to the next level, the shoe features LEGO studs on the heels as well as co-branded tongue tabs. Then, rounding out the look are co-branded yellow sock liners, six different coloured lace options, and interchangeable LEGO brick lace jewels.
The new trainers will launch on September 25.
Adidas is celebrating its history making trainers through the A-ZX series, in which 26 different sneakers will be released in styles that match classic releases with original designs in collaboration with other creators and companies. The original ZX line launched in 1984 and have influenced retro releases ever since.
Another clothing collaboration has seen the LEGO Group and Levi’s unveil hats, jackets and jeans, all with space to attach LEGO tiles. Those who really want to show their LEGO love can combine clothing from that range with these trainers.