Designer Florian Müller (who’s appropriately decked out in Adidas gear) introduces us to the novel concept behind the latest 18+ set, which packages a brick-built Superstar sneaker in an authentic shoebox, complete with tissue paper. (You can take a closer look at that unique box here.)
As well as discussing the set’s new elements – including that distinctive shoelace – and the building techniques it involves, Florian reveals how the LEGO Group worked closely with Adidas to bring the shoe to life in bricks.
“We actually had the opportunity to get in contact with the Adidas Originals design team in the US,” Florian explains. “It was super good to get the insights and the perspectives they have when they’re designing the shoe, and [find out] what are the key points and key aspects to look out for when recreating this iconic design.”
Hit play on the video above to learn more about 10282 Adidas Originals Superstar. Plus, check out our in-depth review, discover why the original trainer is so popular, and learn who the LEGO model is intended for directly from Florian.