LEGO 10282 Adidas Originals Superstar officially revealed

The LEGO Group has officially unveiled its first buildable product from its multi-year partnership with Adidas, 10282 Adidas Originals Superstar.

While this probably isn’t a trainer you’re going to want to wear, it is one you’re going to want to build (as we can already reveal in our in-depth review). The 731-piece model is designed first and foremost as a display piece, replicating the real-life sneaker’s iconic shell toe shape, serrated triple stripe and trefoil logo.

Not all of those elements will go into creating the model, however: 17 of them are billed as ‘extras’, allowing you to create either the left or right shoe. Or, in an ideal world for the LEGO Group, both, by picking up two copies of the set.

Measuring over 12cm high, 27cm long and 9cm wide, the collectible footwear includes an Ultimate Collector Series-style display stand and plaque, and even goes the extra mile in the packaging department by coming in an authentic shoebox. (You can see more on that here.)

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“As a kid of the ‘80s and growing up in the ‘90s, the Superstar sneaker with its rich street art culture was such an iconic item, and that’s also when I got my first pair,” said Senior LEGO Designer Florian Müller. “When the collaboration with Adidas started I was super excited to work on this model.

“As shoes represent very organic objects, made from flexible material that also look different on every person, it was a fun challenge to translate this into the LEGO System in Play, which by nature is square and blocky.

“Thanks to the Superstar team at Adidas Originals it’s been a super-collaborative process with valuable insights shared about the art of shoe making, and now we just look forward to seeing how fans will take to the model, customising it in their own unique and wonderful ways.”

10282 Adidas Originals Superstar will launch on July 1 through official LEGO and Adidas channels (both online and in-store), where you’ll be able to pick it up for £79.99 / $79.99 / €89.99. For more on the buildable sneaker, read our detailed review, browse a full image gallery, and hear how Florian designed the shoe to ‘fool the eye’.

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