The team at LEGOLAND California have announced plans to open the LEGO Ferrari Build and Race attraction at the resort in 2022 as the first permanent Ferrari experience for any LEGOLAND worldwide. However, concept art does reveal that it will resemble the LEGO Racers activities that exist at LEGOLAND Discovery Centres, but with added elements to keep it themed to Ferrari.
“Ferrari is renowned for manufacturing cars unique in terms of performance, innovation and design, setting the standard for luxury and excellence within the automotive world,” said LEGOLAND California Resort President Kurt Stocks. “We have millions of young guests who can be inspired from this to create their own unique cars in this one-of-a-kind testing and racing facility.”
“We are excited to build upon our existing relationship with the LEGO Group by combining our leading brands within this transformative entertainment attraction,” commented Director of Location Based Entertainment & Esports for Ferrari Annabel Rochfort. “The Build and Race experience has been designed to engage with both Ferrari and LEGO lovers of all ages, aligning with Ferrari’s strategy to reach out to its younger fans.”
You’ll be able to make your own LEGO car as part of the attraction, which can then be scanned and digitally project on a race track inspired by the private Pista di Fiorano, which is used by Ferrari for development and testing purposes.
No exact release date has been announced yet, but LEGO Ferrari Build and Race will be open during Spring 2022 at the LEGOLAND California Resort. The worlds of bricks and Ferrari are also rumoured to mix in Speed Champions next year in a potential 512 M set.
Featured image: LEGOLAND California