Opening and expanding stores remains a key strategy for the LEGO Group
In an interview with Natali Stojovic, the Head of LEGO Retail talks about the importance of customers being able to
Read moreIn an interview with Natali Stojovic, the Head of LEGO Retail talks about the importance of customers being able to
Read moreLeicester Square was always a flagship location, but now it’s finally got the flagship LEGO Brand store it deserves. While
Read moreThey may not all be the biggest, or most visually stunning but the best value LEGO sets come with the
Read moreAs LEGO stores around the world receive makeovers, a record-breaking store opens up in Sentosa, Singapore. Near the Universal Studios
Read moreThe LEGO Group has unveiled a brand new flagship LEGO Store in New York City, which promises to deliver a
Read moreThe LEGO Group’s online Mosaic Maker has landed in more countries, bringing the online personalised experience to builders across the
Read moreSébastien Daniell takes the LEGO Group’s online Mosaic Maker experience for a spin in pursuit of a perfect mugshot for
Read moreThe LEGO Group first introduced personalised portraits in LEGO Stores back in 2016, but 40179 Personalised Mosaic Portrait brings the
Read moreJust days after it first appeared on LEGO.com in the US, the virtual LEGO Mosaic Maker experience is now available
Read moreThe LEGO Mosaic Maker, once exclusive to LEGO Stores and other in–person locations has now been made available to buy
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