LEGO 40581 BIONICLE Tahu & Takua GWP reportedly restricted to select themes
The upcoming LEGO gift-with-purchase 40581 BIONICLE Tahu & Takua will reportedly only be available with purchases from select themes, rather than the entire LEGO catalogue.
Available from January 27 with orders above £90 / $100 / €100, 40581 BIONICLE Tahu & Takua resurrects the retro theme with a modern approach (so constraction pieces are out, ball joints are in). And while the LEGO Group initially told reviewers that it would likely be free when reaching those spend thresholds with any sets, it now looks like that might not actually be the case.
StoneWars reports that the LEGO Group’s affiliate team has shared slightly different conditions for earning the gift-with-purchase: it will only be free with orders of £90 / $100 / €100 from select themes, including City, Friends, NINJAGO, Creator 3-in-1, Classic, DOTS and Monkie Kid. Those are all in-house (so, non-licensed) themes, although they’re not all of the LEGO Group’s original product lines.
While the majority of the LEGO Group’s headline gifts-with-purchase – including the recent 40580 Blacktron Cruiser and 40583 Houses of the World 1 – can be acquired by spending enough money on just about anything at LEGO.com, a handful require buying products from specific themes. Most of the time, it makes sense: this Harry Potter freebie is only available with Harry Potter sets; this Friends polybag is only free with Friends sets.
And to some degree, the logic follows that 40581 BIONICLE Tahu & Takua – based on a theme devised by the LEGO Group – is only available with the company’s original sets. But that list of themes bizarrely excludes any of the themes targeted towards adults, such as LEGO Icons (and its original concepts therein), Speed Champions and Architecture.
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It means that while the gift-with-purchase is clearly hoping to appeal to adults who grew up with BIONICLE, and are now ready to spend their disposable income on reclaiming their childhood by way of nostalgic toys, it won’t be attainable by buying any of the LEGO Group’s sets specifically designed for and marketed towards the same age group.
These details are still to be confirmed and corroborated, but we’ve reached out to the LEGO Group for further clarification on the GWP’s availability. We’ll know either way by the end of the week, when 40581 BIONICLE Tahu & Takua will be available at LEGO.com and in LEGO Stores with qualifying purchases – whatever those may be.
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- I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then.
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This is beyond frustrating. I was happy spending the money to buy the Optimus Prime set but the required sets are not worth my money nor time. What person that grew up with Bionicle in the early 2000’s wants Monkey Kid or DOTS? Disappointing.
I would have gladly spent $100 on technic for this. There is not a single cent of things from these themes that I want or that are worth my money.