LEGO is teasing a ‘new holiday icon’ mystery build on Instagram

The LEGO Group’s latest Instagram story is teasing a ‘new holiday icon’ model with a full reveal coming soon. 

Over on Instagram a new story is showcasing multiple darkened angles of a strange model has been posted by the LEGO Group. Identifiable features include a castle segment, satellite dish, pointed cockpit, large wheels and flames at the rear. 

This appears to be a combination of multiple themes in one build, suggesting that it could be a custom model designed by children for promotion only rather than something that you can buy. However, saving this for November 1 presents a sense of mystery, especially given the significance of November to the LEGO Group with Black Friday, Cyber Monday, the LEGO VIP Weekend and more.

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It’s not yet specifically clear whether this will be a set that is available for purchase, or something made by children that the LEGO Group wishes to promote. However, we’ll know more on November 1 when all is scheduled to be revealed. 

At the time of writing, this model has also only been promoted on Instagram, though there are still a couple of days until November 1, giving time for promotion through other channels, provided it’s a build worthy of that. 

The LEGO Group is also currently offering more traditional holiday icons, including 40426 Christmas Wreath 2-in-1, 40573 Christmas Tree and the new Winter Village set – 10308 Holiday Main Street.

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