Fan votes are becoming increasingly common across the entire LEGO portfolio, predominantly through the company’s existing fan engagement platform, LEGO Ideas. Last year’s Star Wars Ultimate Collector Series poll has already been followed by votes for both a future BrickHeadz set and the theme for a 90th anniversary set, which will launch in 2022.
LEGO Star Wars Creative Lead Jens Kronvold Frederiksen and Design Manager Michael Lee Stockwell have now revealed that while another fan vote isn’t in the works at the moment – at least where the Star Wars theme is concerned – it’s also not off the table.
“It’s certainly something that could happen again,” Jens tells Brick Fanatics. “We were very, very positively surprised about the amount of people who actually replied to that, [and] the huge interest. Plus, it’s also great to actually make models that we know are highly requested by the fans.”
That doesn’t just mean fan polls – like the one that saw the Republic Gunship fend off competition from a potential TIE Bomber and Nebulon-B Frigate in February 2020 – but organised fan campaigns for future sets, including the one that resulted in 75280 501st Legion Clone Troopers arriving on shelves last year.
“What we’re doing in general also – especially with big models – is following different forums, and we know what fans would like to see as models, so we’re trying to fulfil that,” Jens continues. But before you begin pouring out your wish list to anyone who’ll listen – and, hopefully, the LEGO Group – Michael warns fans to manage their expectations.
“We are also considering many other things when we’re putting an assortment together, because these things have to harmonise well with what’s being carried over from previous launches, and what’s in the pipeline from Lucasfilm and Disney,” he explains. “The fans may or may not be aware of some of the things that we’re aware of.
“That’s why we have to weigh all these different parameters before making a final choice. So we may agree wholeheartedly with a suggestion, but may not feel the timing is right. And we therefore need to postpone or wait a bit before doing so.”
While it may take a while to see your dream set materialise on shelves, though, it’s clearly not beyond the realm of possibility. And who knows – it could even one day turn up as a choice in a future LEGO Star Wars poll, given the first one went so well.
“I think it was super exciting,” Jens agrees. “And I think it’s certainly something that could be fun to do again.”
You can take that to the bank.
For more on this year’s UCS Republic Gunship, check out the latest update from the LEGO Star Wars design team. In the meantime, you can pick up the current crop of Star Wars sets at LEGO.com, and support the work that Brick Fanatics does by using our affiliate links. Thank you!
- I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then.