Exclusivity of LEGO 40579 Eiffel’s Apartment mirrors the real thing

The recently announced LEGO 40579 Eiffel’s Apartment is likely to be something of a rarity, much like a visit to the room it’s based on.

While it’s still to be officially confirmed, it’s likely that 40579 Eiffel’s Apartment will be a GWP accompanying the behemoth that is 10307 Eiffel Tower. With the combination of a huge footprint, a substantial price – over £550 – and an economic outlook that doesn’t encourage the purchase of vast and expensive toys, it’s fair to say that the sales numbers are likely to be… modest.

Having said that, 10294 Titanic was a similar size and price, and it’s been out of stock on a number of occasions since its release. But even if models of ‘the Iron Lady’ sell reasonably well, the GWP is unlikely to last for very long due to likely limited stock, meaning that 40579 Eiffel’s Apartment may well be one of the lesser-spotted LEGO sets in years to come. Expect aftermarket prices to reflect that rarity.

But in some ways it echoes the source material. When the tower was constructed, between 1887 and 1889, Gustave Eiffel had his apartment constructed at the top of the edifice and then refused access to it to almost everybody. A writer of the time, Henri Girard, noted that Eiffel had become ‘the object of general envy’ among many Parisians because of the apartment that, presumably, had one of the finest views of Paris, but was locked away from just about everyone.

So it’s fitting, almost, that this latest gift-with-purchase will end up in so few hands (and to protect resale values, so few of them will actually be opened and built), when so few, other than privileged invitees like Thomas Edison, got to see the real thing.

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David Parry

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