The LEGO Group tells fans to “run” ahead of Stranger Things set launch

Tonight, the LEGO Group will launch Stranger Things 75810 The Upside Down in London and New York, and has told fans to “run” in the latest social media tease.

On Facebook, the LEGO social media team has shared a little animation that recreates Joyce’s communication system from Stranger Things using LEGO bricks. The alphabet on the wall is being lit up by trans stud fairy lights, and keeps flashing over the letters R-U-N. Alongside the video is a caption, that reads: “Are you ready to unlock this door? It’s not Will this time. This message is from us.”

Fans will find out what LEGO Stranger Things 75810 The Upside Down tonight, when the set launches in London and New York.

Brick Fanatics has rounded up all of the information that has been released so far, to see what it all adds up to.

A LEGO Stranger Things set was first rumoured here at Brick Fanatics back in March. On May 1, it was confirmed that such a set or theme would be launching soon, assuring fans of the show that they would soon have something to build while streaming Season 3.

Stranger Things Season 3 will arrive on Netflix on July 4, 2019.

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Graham was the Editor up until November 2020. He has plenty of experience working on LEGO related projects. He has contributed to various websites and publications on topics including niche hobbies, the toy industry and education. Follw Graham on Twitter @grahamh100.

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