LEGO Super Mario Challenge is live

At 10.00am, and 6.00pm UK time, the LEGO Super Mario Challenge is being streamed live from Billund, Denmark.

A livestream featuring LEGO Super Mario challenges and showcasing the newly launched sets is taking place now, both at and live in select LEGO Stores. The livestream runs at 10.00am until 6.00pm UK time and is coming from the LEGO Group’s headquartes in Billund, Denmark.

Martin Urrutia, Head of Global Retail Innovation, Jonathan Bennink, Design Manager and Senior Experience Designer Jonathan Trier, are showing off the LEGO Super Mario sets live on They are doing this by competing in challenges and demonstrating the products.

The full LEGO Super Mario range launched on August 1.

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LEGO Mario livestream

Those in LEGO Stores able to ask questions and get them answered live, about specific products and the gameplay. Already, they have revealed a secret – when placing Mario on water after fire, he gets extra points for cooling down.

For more LEGO Super Mario competitiveness, check out the completely fair contest that LEGO media participated in.

To continue to support the work of Brick Fanatics, please buy your LEGO sets from and Amazon using our affiliate links.


Graham was the Editor up until November 2020. He has plenty of experience working on LEGO related projects. He has contributed to various websites and publications on topics including niche hobbies, the toy industry and education. Follw Graham on Twitter @grahamh100.

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